Dragon Giving Day Tool Kit
Built on Vision. Driven by Fire.
Join the momentum that’s transforming Minnesota State Moorhead. Get ready for Dragon Giving Day, a 24-hour fundraising event powered by the MSUM Foundation, uniting alumni, faculty, staff, students, and friends to support the causes that make a difference at Moorhead.
Thursday, November 13, 2025
mnstate.edu/givingday
Headquarters: Christianson Alumni Center, 707 11th St S, Moorhead
Be Part of the Momentum
On November 13, join fellow Dragons as we rally together to raise funds that directly support students, scholarships, programs, athletics, and initiatives that define our future.
Your voice, your story, and your outreach all make a difference. When every department participates, the ripple effect is powerful.
How Departments Can Help
- Promote Your Fund – Share your department’s Giving Day page through emails and social media. Tell what makes your program special and why support matters.
- Send an Email – Encourage alumni, faculty, and friends to give. Use or customize the templates below.
- Share on Social Media – Post photos, stories, and updates with #DragonGivingDay and tag @MSUMFoundation and @MSUMoorhead to amplify your reach.
- Celebrate and Thank – Follow up with donors. Share updates and gratitude on social media and in your departmental communications.
Sample Email Message
Personalize your message by keeping it short and positive and sharing your department’s story or success. Include the Giving Day link, mnstate.edu/givingday, early and often.
Share updates during the day, celebrate results afterward, and always thank your supporters.
Subject: Be part of the Moorhead momentum with Dragon Giving Day!
Dear [Name],
On Thursday, November 13, thousands of Dragon alumni, friends, faculty, staff and students will join forces to make a difference during Dragon Giving Day, a 24-hour celebration of generosity and pride.
The [Department Name] is proud to be part of this movement, raising funds for [specific fund or project] to help us [impact statement: “expand student research,” “support scholarships,” “enhance facilities,” etc.].
Every dollar counts, no matter the amount. And your gift could unlock bonus funds through special matches and challenges. Be part of the momentum helps our students do more and dream bigger.
Make your gift at mnstate.edu/givingday and help us reach our goal of [insert goal].
Together, we’ll fuel the fire that keeps Dragons rising.
Go Dragons!
[Your Name]
[Department or College]
Sample Social Media Posts
Pair your post with action photos and keep captions short, heartfelt and authentic. Always use #DragonGivingDay and tag @MSUMFoundation for amplification.
Post before, during, and after the event. Remember to thank those who give!
For Department or Program Pages
- The momentum is building! Join us this #DragonGivingDay to support [Department Name]. Every gift makes a difference. [mnstate.edu/givingday]
- We’re proud to support our students this #DragonGivingDay. Help us reach our goal and fuel the fire for the future! [mnstate.edu/givingday]
- Be part of the movement transforming Minnesota State Moorhead!. Give to [fund/program name] today: [mnstate.edu/givingday] #DragonGivingDay
For Personal Profiles
- I’m proud to support [Department Name] during #DragonGivingDay! Let’s help our students do more. [mnstate.edu/givingday]
- Minnesota State Moorhead helped me [insert personal story]. Today, I’m giving back to help future Dragons dream big. #DragonGivingDay
- The momentum is real. Dragons are rising on campus and in our community. Join me: [mnstate.edu/givingday] 🐉
Additional Resources
If you would like to use any of the resources below, just click on the graphic you would like to use to download it. The photos, logos and graphics cannot be altered, skewed or changed in anyway.
| Resource | Description |
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Photos Enhance your storytelling with photos using the university’s media library. Log in with your StarID and password to access images that promote your program, department or college. |
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Official logos Use official university logos and symbols. |
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Printable Display in department spaces or student areas. |
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Facebook Use as your department or personal Facebook cover image. |
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Social Media Use in social media posts. |
